Employer Branding Campaign - How to attract new employees

   Employer Branding Campaign

How to make a good Employer Branding campaign to attract new employees?

Let's look at this:

Employer Branding is important to get the best applicants as we create higher growth, better service and image for your company, institution or organization.

   What is good employer Branding

We are happy to guide you so that you find the best Employer Branding strategy and solution for you.

Here you can see examples of which activities can be included in a good Employer Branding strategy and thus also a recruitment campaign:

Strategy	1	2	3	4
Landing page for job posts
Number of job post per year	Unlimited	Unlimited	Unlimited	Unlimited
Job post statistics
Company profile
Branding via social media
Employer advocacy
CV search by the applicants following your company
Branding via newsletters
Publish events
Branding via the job searching guide
Branding via lectures
Branding via Google Ads
Employer Branding analysis

   Employer Branding example

As an employer branding example you can check out: Novo Nordisk

   Job landing page

With a job landing page, you create a good overview for interested applicants. The students do not just see one job posting, and then their attention has fled to another company.

A job landing page promotes the time students spend at your company, as students jump around among all the jobs that pertain to your company, institution or organization.

Via a job landing page, a student spends 60% more time on your job postings compared to a single job postings.

See example of: Job landing page

   Company profile

There are a number of benefits to create a company profile on Findjobhub.com

Advantage:

• Strengthen your Employer Branding by providing a good insight into your culture, values and workplace
• Align expectations with prospective applicants so that you reduce the time you spend in the screening process and reduce the risk of students dropping out after a short period of employment. This saves you time and money on the recruitment process
• Get prospective graduates to follow your company or institution. Email new job postings directly to candidates who are interested in your workplace
• Your company profile will also be visible in Google and other search engines

See example of a: Company profile

   Employee advocacy

Working as an ambassador is about story telling and likeability. Have a student, intern, intern, graduate or other young employee comment on the workplace via video. That way, students will feel like they are making a personal contact with your company, institution or organization.

In addition, the video increases students' duration of attention by 35% compared to job postings without video. It is absolutely central that you get your livestock through, and not just drown in the amount of job opportunities that the students have.

See example of: Employee advocacy

   How to use live video for employer branding

We have built the bridge that gives you the best candidates.

But have you been thinking about using live video for your Employer Branding campaign?

It can be a great way to get in touch with gen Y and Z (also called the iGeneration).

For futher elaboration please see this short video about how to use live video when doing employer branding towards the younger generations:

 

   Get employer branding

Contact Findjobhub.com to hear more about the many benefits available to you by using Findjobhub.com for your Employer Branding campaign.